Kelly Mayeda
Kelly is Quantum’s segment marketing manager for media and entertainment, focusing on corporate video, sports video, and animation/VFX. With nine years of marketing experience, Kelly has worked in industries ranging from storage to sports.

Artificial Intelligence and Machine Learning: Exploring New Frontiers in Video Surveillance for Healthcare Organizations

Soon, you may run into Apple’s Siri or Amazon’s Alexa (or an equivalent, unnamed intelligent personal assistant technology) at your local hospital. At least, the thought is not beyond the realm of possibility, especially for those who are working to bring artificial intelligence (AI)-based solutions to the healthcare industry.

Support Growing Video Content with Effective Content Management

Demand for compelling video content is on the rise—and that’s probably great news for your production or post-production studio. But rapidly rising demand can present some storage challenges you’ve never faced before. As you work on more and more projects, your production files and video assets can consume a lot of capacity in your primary storage environment. Your used capacity will only increase as you move into higher-resolution formats that generate larger files.

Flash Storage: Are the Performance Gains Worth It?

You feel the need for speed. Your post-production studio has numerous team members working on high-resolution video content. Whether they’re editing, animating, applying visual effects, matching colors, or making other contributions to projects, they need powerful workstations and high-performance storage that can keep up with these demanding tasks. Because they’re under tremendous pressure to meet tight deadlines, your team members can’t afford performance lags that can slow processes and ultimately jeopardize completion dates.

Putting StorNext To The Test

Video technology is evolving at lightning speed. Now that high definition is ubiquitous, there’s an ever-growing demand for the high picture quality and smooth motion associated with 4K ultra-high-definition (UHD) video formats. An increasing number of production houses have made the switch to 4K workflows—and if your team isn’t already working in 4K, it’s only a matter of time before it’s part of your portfolio.

So, You’ve Bought a 4K Camera. Now What?

Whether you’re creating customer-facing product videos for your marketing team or training videos for sales, your in-house video production team needs to deliver high-quality media that maximizes the viewers’ interest and engagement. For now, you might be delivering that video in high-definition (HD) or even standard-definition (SD) format. But you can see the future—and the future is 4K.

Three Key Insights into the Future of VFX: Results From a Quantum and postPerspective Survey

Visual effects (VFX) and post-production studios are facing rapidly rising demand for compelling visual content. To boost audience excitement and heighten engagement, directors and producers are incorporating an increasing number of VFX shots into their projects. Meanwhile, consumer interest in more immersive experiences are opening doors for VFX and post-production studios to investigate virtual reality (VR), augmented reality (AR), 360-degree video, and other innovative technologies.

Developing A Winning Storage Strategy To Support University Sports Video

More and more universities are assembling on-campus video production teams to meet rising demand for video content. From admissions offices and alumni associations to research teams and campus security, an array of departments are working with video production teams to create professional-quality media and manage content meant to promote the university, advance research, and help protect people and property.

Let’s Get Crafty

I’ve dabbled in my fair share of do-it-yourself (DIY) projects, but I’m far from a self-proclaimed “crafty” person. I may not be crafty, but Comcast’s NBCUniversal was when it acquired Craftsy, a Denver-based how-to website for crafters. Not surprising since the crafts retail market is somewhere around the $30 to $40 billion mark. In the six years since the start of Craftsy, it has raised more than $103 million in venture capital and has become a premier meeting place for thousands of creative pros and millions of “makers.” Craftsy has produced more than 1,200 video classes on topics ranging from sewing and baking to photography and jewelry making.

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