The Resurgence of LTO Tape Storage

Over the past month, I've been lucky enough to spend a lot of time out in the field – connecting with a lot of interesting customers at industry events and spending quality time with Quantum’s regional sales teams around the globe. One common theme across all of this seems to be a resurgence in interest in LTO technology, based on two dynamics and two use cases.

For the Love of Tape

As we head into the celebration of Valentine’s Day, we look to the heartfelt version of tape – with some surprising statistics on sales of cassette tapes in 2017. Did you know (according to Nielsen Music), US cassette sales had a 35% increase over 2016 with 174,000 sold. We accredit this trend to “hipster” artists bringing back an old trend to differentiate their record launches including Lil Uzi Vert’s Luv is Rage, DJ Khaled’s Grateful, and Lana Del Rey’s Lust for Life.

Considering Oracle Cloud Archive Storage? Using Tape Could Help You Save BIG

Recently, Quantum has had some success displacing Oracle tape libraries with Quantum Scalar® tape libraries. Quantum’s focus on tape and continued investment in storage technologies—like our new Scalar i3 and Scalar i6 tape libraries with the best storage density, and the introduction of LTO-8 this quarter—have driven customers to switch and save costs.

On the Road to 120TB per Cartridge

Yes – you saw that correctly. The LTO Program Technology Provider Companies (of which Quantum is one of three TPCs) has published their updated road map and it shows a stunning potential of 120 TB per single cartridge for generation 10 of LTO technology. That is 600 times the capacity released for the first generation of LTO technology. The road map announcement is timely as the IBC show takes place this week and the theme of that show is “Content Everywhere”. While IBC (International Broadcasting Convention) is a vertically oriented event (broadcast vertical), the theme is relevant across many industries. How many of you are not in the broadcast industry but are experiencing a huge swell in the amount of content under management in your own organization?

The Boundary Between Primary Data and Archive Data Has Blurred

Contrary to popular belief, how you archive matters more than what or why you archive. For the broad market, the notion of non-archived data has become antiquated. Getting rid of old data means taking the time or investing in resources required to decide what data can be deleted, and most data managers do not feel comfortable making those decisions. So today virtually everything is being stored forever, generating huge repositories of data and content, and creating a great urgency to establish a data storage architecture that will thrive in this new “store everything forever” era.

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