What Can AI Do for Your Media Workflow?

Artificial intelligence (AI)—the term might conjure up futuristic images of mainframe computers operating space stations or human-like robots defeating chess champions. But we don’t have to wait for the future to experience the power of AI. In fact, AI technologies available today are already helping organizations, in a wide range of fields, to analyze huge volumes of data, solve complex problems, and seize new business opportunities.

Field Report – HDR Video at the Hollywood Post Alliance Tech Retreat

At the recent Hollywood Post Alliance Tech Retreat the conversations and reporting centered on the expected technologies: 4K/UHD, laser cinema projection and the latest cameras. But one topic was a surprise: HDR video. This kind of ‘better than real life’ imagery is exactly what creative professionals are looking for. Imagine this complete range of dynamic lighting for imagery applied to an entire clip of video and you start to see why people are excited. But can this HDR technique be applied to post and broadcast video workflows?