If you’re in the media and entertainment industry, 4K is a term now nearly as ubiquitous as HD. And if your organization does post production, broadcast, or content distribution, odds are you are already working with 4K media, according to a new survey from Quantum and postPerspective.
Six Requirements to Ensure Your Storage Environment is Ready to Handle the Rising Demand for Corporate Video
Requests for new video content are multiplying fast. Your company’s marketing group needs you to create product videos and customer success stories to support the next product launch. The events team wants you to post executive keynote addresses from an upcoming conference—preferably within a day after each talk is given. And as your company expands its salesforce, you need to produce a new series of training videos to bring team members up to speed.
Thinking about adding a little flash to your workflow? You’re not alone. More and more, video production teams are incorporating flash-based solid-state drives (SSDs) into their storage environment as a way to boost performance for key post-production tasks.
Visual effects (VFX) and post-production studios are facing rapidly rising demand for compelling visual content. To boost audience excitement and heighten engagement, directors and producers are incorporating an increasing number of VFX shots into their projects. Meanwhile, consumer interest in more immersive experiences are opening doors for VFX and post-production studios to investigate virtual reality (VR), augmented reality (AR), 360-degree video, and other innovative technologies.
More and more universities are assembling on-campus video production teams to meet rising demand for video content. From admissions offices and alumni associations to research teams and campus security, an array of departments are working with video production teams to create professional-quality media and manage content meant to promote the university, advance research, and help protect people and property.
If you’ve ever used the fingerprint scanning feature to access your smartphone, you’re familiar with biometric technology. Biometrics—the use of biological (physical and behavioral) characteristics such as fingerprint, face, and iris scanning to perform identity verification—is a maturing field, and applications of the technology are expected to grow in the years ahead. In fact, it’s predicted that biometrics will be used to authenticate 25% of all electronic transactions worldwide by 2020, according to International Data Corporation (IDC).
Fox Sports announced this week that the 51st Super Bowl “will be more awesome than usual” as it “will mark the first time that some of the on-field Super Bowl action will also be shot using a higher-resolution 8K camera.”
2016 saw video surveillance and security increasingly become the focus of mainstream media conversations, with video playing a pivotal role in bringing terror suspects to justice (as it did recently in NYC) and with police body worn cameras capturing sometimes controversial incidents that spark national conversations. Behind the camera, technology has continued to evolve and storage has become an even more important consideration for anyone implementing a surveillance and security system. Integrators, resellers, vendors, and end-users can look to 2017 as a time of vigorous change for video surveillance and security.
In 2017, it’s predicted that 850PB of new surveillance data will be generated daily worldwide. As the amount of video being produced increases, camera resolutions improve, and retention times become longer, it’s imperative to understand how video storage is at the foundation of this transformation. Watch our on-demand webinars to learn how Quantum’s multi-tier storage solutions can scale with changing storage demands. Check out the Top 5 Surveillance Webinars of 2016:
Top Three Reasons Not to Believe the Deduplication Appliance Datasheets : Reason #4 (There is always more)
To follow up on reason 2 (marketing metrics are not your metrics), I recently found another interesting case. I saw on the news that a major deduplication appliance vendor had just released new models. So, I downloaded and started reading their datasheets and technical presentations (as always), and one thing surprised me—the very high stream counts. The stream count was always accompanied by keywords such as “up to,” which means “less than or equal to,” so in other words nothing is guaranteed. Because the devil is always in the details, I searched for other keywords such as “concurrent (streams)” and so on without success. I also found strange figures, such as outbound replication stream counts higher than inbound, which is unusual. (Most customers need more “fan ins” than “fan outs.”)
I remember when Avis used to market themselves as “When you’re #2, you try harder.” That’s what popped into my head when I learned of our position as a Challenger in Gartner’s Magic Quadrant General-Purpose Disk Array report. A Challenger in Gartner’s vernacular is a vendor that “executes well enough to be a serious threat to vendors in the Leaders quadrant. They have strong products, as well as sufficient credible market position and resources to sustain continued growth. Financial viability is not an issue for vendors in the Challengers quadrant, but they lack the size and influence of vendors in the Leaders quadrant.” Check out these recent articles on the Gartner Magic Quadrant report: The Register and StorageNewsletter.com.