More and more universities are assembling on-campus video production teams to meet rising demand for video content. From admissions offices and alumni associations to research teams and campus security, an array of departments are working with video production teams to create professional-quality media and manage content meant to promote the university, advance research, and help protect people and property.
The Content and Communications World show at NY’s Jacob Javitts convention center next week has grown since the early days when SATCON was held at the Hilton. The event now boasts of 7000 attendees and the number of exhibitors have tripled to 300 in the past 10 years.
I love working with customers that we’ve watched grow and evolve. One of my favorite success stories is Matt Silverman, who founded motion design studio Swordfish in San Francisco with one Mac Mini and some direct attached storage. These days, Swordfish has an impressive client list that includes Sony, Microsoft, and Apple, and their growing team works on projects where 4K footage and large 3D renders are commonplace. Data is the core of Swordfish – like so many other companies, lost data means lost business. As a motion design studio, however, Swordfish has different storage needs than your traditional post house. They needed a robust, redundant network backbone that was compatible with many professional graphics and video software applications.
The demands of media delivery have evolved drastically over recent years, with more and more organizations producing often large volumes of video content for a range of uses. As that media landscape evolves, so too must the enabling tools, such as the MAM systems. Naturally with increasing numbers of media files being created, effective storage solutions are becoming increasingly important. Quantum StorNext provides great flexibility and performance for media workflows. By integrating Cantemo Portal with StorNext, our users can automate migration of content based on policies to more cost-effective long-term storage within Quantum.
By 2020, 3.3 trillion hours of video will be captured globally, generating 859 PB of data. In my meetings with customers looking to implement new video surveillance systems, I’ve seen a great deal of enthusiasm for the possibilities the latest camera technologies offer, as well as for the opportunities to leverage innovative new analysis tools. These conversations have changed substantially over just a couple of years, as new use cases for video surveillance have emerged. Organizations are just starting to understand the fact that they’ll need a more sophisticated approach to storage if they want to make full use of the new tools available to them and cope with longer retention requirements, all while keeping the total cost of ownership manageable. The storage approach they choose can either become the limiting factor for what they want their system to accomplish, or it can enable video surveillance to become a true business asset. In a new whitepaper, Josh Woodhouse, a senior analyst with IHS, explores the key considerations for implementing storage to support a modern video surveillance infrastructure.
Whether it’s adding search and edit capabilities for captions and subtitles, enhancing chat and messaging modules, or publishing directly to Facebook and Twitter, Quantum partner Dalet is continuously working to streamline the content creation process with their media asset management (MAM) solutions. Quantum StorNext is tightly integrated with Dalet MAM solutions to further streamline workflows by seamlessly and automatically moving assets between disk, tape, object storage and cloud resources. Today, we’re sharing what’s new with Dalet and what they’ll be showing at IBC.
Almost daily there is a story about the demand for body worn video devices to be used by law enforcement agencies across the globe. There is also a lot of discussion about the Federal funding available to US police departments for this new camera technology – in May this year the Justice Department announced $20 million in grants, towards the $75 million the Obama administration requested over three years. What this funding doesn’t cover - and the biggest challenge faced by agencies in implementation - is how to build out a storage infrastructure to manage and protect the vast amount of data these devices produce. This challenge is compounded by new devices that support higher resolutions and are used by increasing numbers of officers per department. There is a solution, which if implemented can help departments across the globe speed up the adoption of this technology and valuable tool. Quantum's Wayne Arvidson, Vice President of Surveillance Solutions, recently sat down with Tom Temin on his “Federal Drive” program for Federal News Radio to discuss how to solve the challenges of body worn devices.
Video production is entering yet another major transition – the move to 4K. Much like the move to high definition (HD) several years ago, the new ultra-high definition (UHD) 4K-resolution formats have the potential to disrupt workflows, strain existing infrastructure and require costly unplanned upgrades. Those who remember how bumpy the change from SD to HD was are understandably nervous about what this looming 4K transition will bring. With lessons learned from the past, the industry is ready to make the change from HD to 4K. The technology has evolved, the tools have evolved and workflows have evolved. The challenge, however, is to make sense of all this change and put the right pieces together to enable a successful transition. The following five key tips will help you to make a smooth transition to full 4K production.
Remember those heady days of standing up your first SAN? In those days SAN’s were were small, and likely built up with 2Gb FibreChannel and 250GB hard drives. We found a way to make those small SANs work because we were likely ingesting from camera tape systems - and writing back finished project files to tape as well. It was chaotic – but it worked – and we evolved ever more elaborate file and folder structures to keep track of projects, customers and assets – and a growing shelf of tapes that we hoped were cataloged and tracked correctly. As simple file based workflows gave way to the modern, content-centric workflow model - several key lessons emerge. Here's the biggest lessons and how to understand them so you can "evolve beyond the adhoc SAN."
What industry has the most demanding workflow? There are some good contenders, and Sports Broadcasting is among the heavyweights. Capturing the drama and excitement of live sports has become the ultimate high-wire act in modern television production. Consider the pressures of covering a live event with no second takes, millions of highly discriminating and knowledgeable customers scrutinizing your every move, and that every play has the potential to make history. Take a look at the "Evolution of Sports Broadcasting" and see for yourself where the future of the industry is headed.
The pressure is real. It’s hard enough to remain efficient in an industry where higher resolutions, new camera formats and a growing range of delivery options are emerging faster than ever before. Add in the complexity of sharing content across distributed teams and archiving content securely, and many traditional workflows fail to stay efficient, at a time when efficiency matters most. Tight project timelines aren’t getting any longer just because your workflow can’t keep up. It’s time for the cloud. Here's how collaboration and archive are heading to the cloud.
It’s so exciting to see today’s announcement that Quantum will be taking on a larger role in selling Dot Hill storage. This is not just another storage channel deal – let me explain why. The partnership of Quantum and Dot Hill began in workflow storage. Quantum enjoys a unique position in the market in serving the needs of the most demanding workflow storage applications – from video production to surveillance, cybersecurity and research. These applications have storage needs which are quite different from traditional corporate applications. They need different solutions. Both companies have noticed that there are adjacent markets and customer needs where tighter collaboration between us—leveraging the technology of Dot Hill and the technology and channel reach of Quantum—can deliver broader value to our customers and partners. Which brings me to the announcement today: Quantum is becoming the branded face of Dot Hill storage.
There’s never been a bigger rush to transcode and deliver content worldwide to more distribution channels than today. A broad range of new delivery platforms and new audiences can bring new value to legacy content, but only if your workflow supports it. If you’re not ready to release content quickly when a new distribution opportunity arises, re-process it for special features, or even re-use content in a new project, you’re leaving money on the table. And that’s not so easy to explain to your boss or your investors. Unfortunately, most workflows are poorly set up to access, transcode and deliver content created years ago. The good news is that StorNext 5 workflows built with Quantum Lattus have specific capabilities that enable real-time and non-real-time operations to occur efficiently in the same storage infrastructure. Here's how.