Pt. 2 of Three Trends That Could Disrupt Your Workflow in 2015: Extended Online

There’s never been a bigger rush to transcode and deliver content worldwide to more distribution channels than today. A broad range of new delivery platforms and new audiences can bring new value to legacy content, but only if your workflow supports it. If you’re not ready to release content quickly when a new distribution opportunity arises, re-process it for special features, or even re-use content in a new project, you’re leaving money on the table. And that’s not so easy to explain to your boss or your investors. Unfortunately, most workflows are poorly set up to access, transcode and deliver content created years ago. The good news is that StorNext 5 workflows built with Quantum Lattus have specific capabilities that enable real-time and non-real-time operations to occur efficiently in the same storage infrastructure. Here's how.

Extending Online Storage

I consider the attention industry analysts pay to emerging technologies to be an interesting barometer for the market. Not long ago I attended the Next Gen Storage Summit, where object storage was a key focus, and met with a long list of industry luminaries to discuss object storage and where it is headed. Lots of probing discussions about Lattus, as well as observations about use cases for various industries, that stand to benefit from more cost efficient, scalable and accessible storage. They have also echoed a sentiment consistently: Demand for capacity growth is real industry wide and there is clearly a mix shift toward unstructured content that is driving this.