Artificial intelligence (AI)—the term might conjure up futuristic images of mainframe computers operating space stations or human-like robots defeating chess champions. But we don’t have to wait for the future to experience the power of AI. In fact, AI technologies available today are already helping organizations, in a wide range of fields, to analyze huge volumes of data, solve complex problems, and seize new business opportunities.
The cloud era is here. Across many industries, organizations are eagerly implementing private cloud environments and signing up for public cloud services to take advantage of the agility, flexibility, scalability, and cost-saving benefits that this technology can deliver.
The SMPTE 2017 Annual Technical Conference & Exhibition was held October 23–26 in Hollywood, California, providing an ideal opportunity to showcase the latest Quantum solutions for professionals in the film and television post-production industry. New compression formats, 4K mastering, more complex workflows, growing content libraries—these were some of the many subjects discussed over the course of the event. An end-to-end workflow featuring StorNext® 6 shared storage and data management software plus Xcellis® high-performance storage appliances addresses each of these challenges.
StorNext 6 is the latest generation of Quantum’s shared storage and data management solution. It’s loaded with exciting new features, so I thought we’d pick off a few of them one at a time to explain how beneficial they can be to your media workflow. Our first deep dive is on FlexTier®, a technology that extends StorNext access to public and private clouds. Besides having a cool name, I wanted to hear exactly why it is a “must have” for content creators. Logically, I went to Greg Holick, our director of cloud storage solutions at Quantum and our resident FlexTier expert. Below are excerpts of our discussion about FlexTier and why it’s a real game-changer.
Demand for compelling video content is on the rise—and that’s probably great news for your production or post-production studio. But rapidly rising demand can present some storage challenges you’ve never faced before. As you work on more and more projects, your production files and video assets can consume a lot of capacity in your primary storage environment. Your used capacity will only increase as you move into higher-resolution formats that generate larger files.
While digesting the events at IBC2017 and preparing for NAB Show New York, I had the pleasure of sitting down with Arnaud Elnecave, vice president of marketing at Dalet. Arnaud has been at Dalet for 10 years and as vice president of marketing, he sets Dalet’s long-term objectives and develops the marketing strategy to increase the company’s global brand awareness. We’re excited to share the big trend he saw at IBC2017, his take on how media companies can improve their workflow efficiencies, if artificial intelligence (AI) can enable media professionals, and what he’s most excited about showcasing at NAB New York.
NAB Show New York is right around the corner, October 18–19 at the Javits Center, in one of my favorite US cities, also home to the best bagels in the world.
Today, when pro sports fans attend a game, they expect more than exciting live action on the field, court, or ice. They’re demanding an immersive experience delivered through a range of video technologies, from the stadium’s jumbotron to the smartphones in their pockets.
You feel the need for speed. Your post-production studio has numerous team members working on high-resolution video content. Whether they’re editing, animating, applying visual effects, matching colors, or making other contributions to projects, they need powerful workstations and high-performance storage that can keep up with these demanding tasks. Because they’re under tremendous pressure to meet tight deadlines, your team members can’t afford performance lags that can slow processes and ultimately jeopardize completion dates.
In our third feature of the blog series What’s Happening at IBC, we’re excited to highlight European partner, SGO, who has been providing leading high-end software solutions within the post-production market for over 25 years. SGO will join us at IBC2017 to demo SGO Mistika technology in a collaborative, shared storage environment. Visit our booth (7.B27) to see the demo.