Media & Entertainment

The technology industry is notable for a variety of reasons. It represents 7 out of the top 10 publicly traded firms ranked by market capitalization. In the past half-century, it is responsible for more of the advancements that have changed the way we live and work than any other industry. And finally, although this may be subjective, there is no other industry that uses more acronyms than ours. I could fill an entire book dedicated to decoding and explaining the myriad acronyms used in technology. However, since I don’t have time to do that, I’ll focus on two that represent some of the hottest technologies in storage today – NVMe and RDMA.

Most people don’t talk about coming home from Vegas feeling excited and refreshed, but if you were at the Quantum booth at the last NAB Show you might be. Our booth seemed busier than ever, with only standing room available on more than one occasion.

As cameras and other media devices steadily rise in number and improve in capability, sports broadcasters, production companies, and movie studios all face a mutually critical challenge: What to do with these expanding libraries of valuable content?

Watershed moments. Nearly every person, company, industry, and nation will have a handful over the course of their history. Some, like walking on the moon, involve whole nations and have the ability to influence the future of the entire world. Others can be more personal, such as achieving a life-long dream, that only affects the individual and their first-degree connections...

What exactly is NVMe? NVMe stands for non-volatile memory express and is a new protocol designed to work specifically with Flash storage, so it’s incredibly fast and efficient. Most flash storage devices and flash arrays use older interfaces that were originally created for hard drives, like SAS and SATA. When NVMe was created, it was […]

Potentially career limiting self-confession – I’m not a Patriot’s fan. Even after living in Boston for a number of years, I have yet to be in a situation where I have wanted the Patriots to win a single NFL football game. Perhaps it is my natural inclination to support those things in life categorized as […]

More than ever, our culture today seems to be a land of extreme viewpoints. You’re either a Liberal or Conservative, either a Leaver or a Remainer, a climate change believer or think the whole thing is one vast conspiracy, etc, etc. Perhaps it is the age we live in with various algorithms designed to highlight […]

From next-generation cameras to multi-camera arrays, new technologies for producing visual content are generating important creative opportunities for production studios, post-production houses, distributors, and other media organizations. The engaging content they are producing has an eager audience. Consumers are readily adopting ultra-high-definition (UHD) televisions, high-resolution mobile devices, and even virtual reality (VR) headsets so they can experience that immersive content.

I was at the annual Sports Video Group (SVG) Summit last week, and as usual it was a great show focused on content management, and the use of technology to help enable the sports industry to provide entertainment to all of us.

Earlier this year we shared findings from a large-scale survey of North American video professionals about their use of flash-based storage. The highlights? Many organizations have already implemented flash-based solid-state drives (SSDs) into their storage environment as a way to boost performance for key video workflows—and additional organizations are planning to move to flash soon.

Millennials who grew up with YouTube are naturally looking to it as a first resource when they begin researching any topic of interest, and their parents are following suit. Automotive aftermarket giant Motorcar Parts of America (MPA) was one of the first companies to recognize this trend, and they saw video training as an opportunity to differentiate themselves from their competitors. 

"Business opportunities are like buses, there is always another one coming.” This is a favorite quote of mine, largely because of the truth that it speaks; specifically, that it takes much more than an opportunity or idea to ultimately have its inherent benefits or value come to fruition. Thinking about existing capability, understanding the business transformation required, and then properly executing these changes are all critical steps to achieving success.

Like most video production and post-production studios, your organization is probably implementing new tools to meet rising demand for finished content in multiple, high-resolution formats. Perhaps you are upgrading software or buying powerful new editing platforms that can manipulate and master such large files. However, to ensure that your workflow doesn’t have any bottlenecks in streaming 4K content, especially in an all-IP storage environment, understanding what kind of performance your storage infrastructure can deliver should be a high priority.